Astraware to join the Handmark family

KANSAS CITY, Mo. USA & KEELE, Staffs. UK – January 7, 2008 12.00 GMT – Handmark and Astraware have announced a new business relationship in which Astraware will become part of the Handmark family.

Handmark and Astraware have worked together on entertainment projects for several years. Astraware undertook development work on the Tetris® Handmark major game license, and both companies already offer each other’s titles on their respective web shops.

Through the new relationship, Astraware will expand its existing UK games development studio to develop new high profile licenses as well as continuing work on original titles. In addition to Palm OS® and Windows Mobile®, Astraware will release their first titles for Symbian® S60® and UIQ® in the first quarter of 2008, and will add games for BlackBerry® devices later in the year.

“We recognize the genius of the mobile gaming pioneers who created Astraware and welcome them to the Handmark family,” said Paul Reddick, Handmark CEO. “We share a passion for delivering superior mobile experiences.”

“For over 10 years, Astraware has successfully created some of the best mobile gaming brands in the industry, building a company through unparalleled focus on quality and customer satisfaction,” said Howard Tomlinson, co-founder and CEO of Astraware. “I am excited to be joining forces with Handmark and we will be able to focus our experience and talent on creating games across more platforms, and together we will become one of the most powerful forces in the mobile gaming industry.”

About Handmark

Handmark® is a global leader in the development and distribution of mobile media, focused information and entertainment content for BlackBerry®, Palm® Treo™, Symbian®, and Windows Mobile® devices. The award-winning Handmark Pocket Express®, transforms ordinary handsets into powerful business and entertainment tools. Handmark manages distribution partnerships around the world with major device manufacturers and operators. These partnerships, along with its technology and distribution relationships with The Associated Press, Oxford University Press, MobiTV, TV Guide, EA Mobile, and Zagat Survey as well as all major U.S. mobile operators, play a large part in the company’s growth and success. Handmark has offices in London, UK; as well as in the U.S. in Kansas City (world headquarters); San Francisco; Atlanta; New York; and Dallas. For more information, visit www.handmark.com.

©2007 Handmark, Inc.; Handmark, Pocket Express, and the distinctive hand design are registered trademarks of Handmark, Inc. in the U.S. and other territories. All rights reserved. All other trademarks and/or registered trademarks are the property of their respective owners.

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